Earlier this month, PromoVeritas, a global prize promotion specialist based in Pinner, was awarded the King’s Award for Enterprise: International Trade during a ceremony at its Harrow-based office.
The award was presented on behalf of His Majesty King Charles III by Mr. Simon Ovens DL, Deputy Lord Lieutenant for Harrow. He mentioned the significance of recognising business achievements: “What counts are your export achievements, examined objectively against the strict criteria…such achievements have to be striking. Your export record reflected just such a success, and I congratulate all of those whose work has gone into making this marvellous result possible.”
Mayor of Harrow, Cllr Salim Chowdhury, who also attended the event, showed his support for one of Pinner’s largest employers.
PromoVeritas is among only 25 companies in Greater London to receive this award in 2024. Last year, it operated promotions in over 80 countries, with clients including Kellogg’s, Cadbury, Walkers, Pepsi, Corona Beer, Amazon, and Mastercard.
For over ten years, the team has run the annual Cadbury Creme Egg prize promotion, offering prizes up to £10,000. A recent campaign for Marshalls in Madison Square Garden awarded over $250,000 in prizes in one day.
In his speech, CEO Jeremy Stern highlighted the impact of working at PromoVeritas: “We have a passion for our work that extends beyond the office. Our team can’t walk into a supermarket without checking the aisle for on pack prize promotions, and they get inspiration and a sense of pride when a campaign that they’ve worked on goes live and is on the shelves.
“And this award is recognition of three years of exceptional growth for PromoVeritas, which has seen us double our international business and we are so proud that we are one of only a handful of marketing agencies ever to receive a King’s Award.
“We look forward to continuing our mission of delivering exceptional promotion services while expanding our reach worldwide, and we are proud to represent our local community on an international stage and to contribute to the vibrant business landscape of Harrow and beyond.”
Chris Mitchell is the founder and editor of Harrow Online, Harrow’s leading local news platform.
He launched Harrow Online in 2010 as a Facebook page sharing local news and information. Since then, it has grown into a trusted source for breaking news, crime, council decisions, planning, transport, business and community stories across the borough.
Harrow Online reaches hundreds of thousands of readers each month and has a social media audience of more than 200,000 followers.
For news tips, press releases or enquiries, contact Chris at info@harrowonline.org.
