A new smash burger restaurant has opened its doors on Wealdstone High Street, bringing a taste of Miami to Harrow.
SoBe Burger launched its latest branch today (3 July) at 7B High Street, HA3 5BY, with a special offer of 50% off the entire menu for the first five days. The discount runs until 7 July and applies to all dine-in orders.
Harrow Online went along to the opening to check it out in person and found it outstanding — a great addition to Harrow’s growing food scene.
Founded in London in 2019, SoBe (short for South Beach) has grown rapidly, with 15 sites and more than 200 delivery outlets across the UK. The brand was created after founders Tom and Alex visited Miami and decided to bring smash burgers back to Britain.
The Wealdstone branch is serving the full menu, including smashed beef burgers, crispy fried chicken burgers, wings, loaded fries, and house-made sauces. Signature options include the Truffle Cheeseburger, Confit Garlic Cheeseburger, BBQ Cheeseburger, and Green Chilli Cheeseburger. Vegan burgers are also available, and everything on the menu is Halal.
Just ahead of the launch, SoBe released a limited-edition Bombay Smash Burger on 1 July. The special burger was created with British comedian Asim Chaudhry in character as Chabuddy G from People Just Do Nothing, promising “bold Indian street flavours and a whole lot of swagger.”
The new shop is open daily from 10am to 2am, with delivery options via Deliveroo, Uber Eats, and Just Eat.
The 50% opening offer is available until Sunday for anyone dining in.
Chris Mitchell is the founder and editor of Harrow Online, Harrow’s leading local news platform.
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